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PRESS RELEASES |
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Silent Edge, the UK sales performance authority, today announces its
selection as judges for the National Sales Awards and the British
Excellence in Sales & Marketing Awards. The awards hosted by Quest
Media and The Institute of Sales and Marketing Management,
respectively, acknowledge the best sales performers in the industry
and the inclusion of Silent Edge on both panels is recognition of
Silent Edge’s knowledge and expertise. Russell Ward, Silent Edge’s Sales Director, explains: “To be involved with the nations top two sales award ceremonies on such a high level is really a great honour and is testament to the hard work which we’ve put in to developing our credentials over the last four years. We hope that by continuing this work we can help to get more and more companies identified as genuine leaders of the industry at next year’s event.” “We’re taking our duties in terms of judging very seriously, as we recognise that together, these two awards are a major aspect of the credibility of our industry. We’re proud to be associated with both of these awards and look forward to the actual events.” Silent Edge – the sales performance authority - was created by two former blue-ship sales directors who saw the need to act on the inefficiency of training and development at many of the UK’s leading sales teams. The company has been instrumental in changing the ways in which businesses train and evaluate their sales staff, deploying a variety of cutting-edge technologies and techniques to do so. Carol Pillinger, Director of Education, ISMM, said: "We chose to work with Silent Edge on the judging for the British Excellence in Sales & Marketing Awards (BESMA) as we were looking for detailed, totally objective methodology and software to back up our face-to-face sales role plays. We also felt that the software's ability to give such detailed and focused feedback of every individual stage of the sales process would ensure that all candidates and their companies gained hugely from participating in this award scheme. Those companies which had short-listed candidates have shown a huge amount of interest in the approach and, I'm sure, many will embark on an evaluation programme with Silent Edge based on their very positive experiences as part of BESMA". |